Experlogix Digital Commerce, formerly known as Aphix Software, was already available in the Europe, Middle East and Africa (EMEA) region and globally, but was made available in the United States and Canada in June. The expansion to North America comes in response to the increasing demand for seamless online shopping experiences and the need for organisations to streamline their back-end processes, allowing organisations to create engaging customer experiences and optimise their omnichannel presence.
Experlogix CEO Bill Fox said: “With investment in B2B eCommerce technology continuing to grow, there is more pressure than ever to deliver exceptional, personalised experiences throughout the entire customer journey. “Our Digital Commerce platform equips organizations with the tools and data they need to surpass customers’ expectations and optimise their sales strategies for an increasingly omnichannel world.”
The Experlogix Digital Commerce suite offers users a multi-channel eCommerce platform, mobile apps as well as eProcurement solutions. The service, which offers inventory management systems and analytics tools, seamlessly integrates with popular enterprise resource planning (ERP) systems, enabling clients to provide real-time product and pricing information to their customers. To support clients across North America, Experlogix has added features such as date formatting and tax calculation through an integration with Avalara AvaTax.
Graham O’Rourke, general manager for Experlogix Digital Commerce, said: “We’re continuing to optimise our solutions for organisations in North America, recently adding the ability to calculate sales tax in the U.S. and Canada, as well as customer experience features, like our new one-page checkout.”
Source: FINTECH GLOBAL
